A PROMOTIONAL WEBSITE FOR JOHN EDWARDS

A PROMOTIONAL WEBSITE FOR JOHN EDWARDS
©2008 Mami Ito

Contents
-Introduction
-Problem Statement
-Goals
1. Target Audience (ex. age, race, gender)
2. What we want to get out of this project.
3. Who needs to give the “okay”?
4. Budget
-Due Dates
-Solution Analysis: Benefits of working on this project
-Sources
-Designer Profile

Introduction
This project is a promotional project for a 2008 president candidate, John Edwards. We are going to build a website that is going to be eye-catching and grab people’s attention in order for the audience to pay attention to what John Edwards has to say and understand his plans after selected as a President in America.

Problem Statement
In general, there are so many websites that do not function well, are not designed well and are not interesting enough to grab people’s eyes. Even if the contents are great, people will not want to read any of the contents if the overall look of the site is horrible. In order to promote John Edwards, we are going to make an extraordinary and well-designed website for him.

Goals
1. Target Audience
Anybody who is willing to vote for one as a new President in the United States. Age, race, and gender do not matter.

2. What we want to get out of this project
Design a website that gives the audience clear ideas of what John Edwards is planning on doing if he is selected, and promote him as much as we can. Also, the site should both describe and imply how knowledgeable this gentleman.

3. Who needs to give the “okay”?
People who visit this site, especially when they are wondering which candidate they should vote for.

4. Budget
It can be very expensive as long as this site promotes him well enough.

Due Dates
Jan. 28th 2008 Brief Presentation of the project
Feb. 18th Final file for the project has to be posted online
25th Project Due

Solution Analysis
Not only this project will train us to develop our concepts in political, corporate, or nation type of subject, but it also gives us a chance to show our work to the public. If this becomes extremely successful and brings the candidate, John Edwards, great benefits, it will make our business look great also.

Sources
Sources for this project will be very large. They could be online sources, books, newspapers, and articles about candidates for the 2008 Presidential Election.
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